Loose Ends provides end-to-end visual production and partnership management for brands rooted in cycling and the outdoors.
Content Production • Creative Development • Art Direction • Campaign Strategy • Partnership & Talent Management
From concept development to content production and strategy, we take care of the moving parts - Whether that’s developing an idea from a brief and bringing it to life, getting media coverage, or making sure your brand lands with the right audience. We work as a creative extension of your team to realise your vision and get it in front of the people you want to reach.
Our role isn’t to sit above the process or protect creativity for creativity’s sake. It’s to support it and to be available where needed, helping ambitious ideas come together, and ensuring strong creative is grounded in reality without losing its edge. We don’t just respond to briefs - We help shape them, challenge them, and build them into campaigns that work.
Project: Terra Race
Delivered: June, 2025
Project Page: Link Here
- Full Service Film & Stills Production
Project: Terra
Delivered: June, 2025
Project Page: Link Here
- Full Service Film & Stills Production
Project: Attack
Delivered: October, 2025
Hero Film: Coming soon
- Full Service Film & Stills Production
Project: GD8
Delivered: February, 2026
Hero Film: Link Here
- Full Service Film & Stills Production
Working With:
Contact: craig@loose-ends.co