Loose Ends provides end-to-end visual production and partnership management for brands rooted in cycling and the outdoors.

Content Production • Creative Development • Art Direction • Campaign Strategy • Partnership & Talent Management







What We Do:

From concept development to content production and strategy, we take care of the moving parts - Whether that’s developing an idea from a brief and bringing it to life, getting media coverage, or making sure your brand lands with the right audience. We work as a creative extension of your team to realise your vision and get it in front of the people you want to reach.

Our role isn’t to sit above the process or protect creativity for creativity’s sake. It’s to support it and to be available where needed, helping ambitious ideas come together, and ensuring strong creative is grounded in reality without losing its edge. We don’t just respond to briefs - We help shape them, challenge them, and build them into campaigns that work.

Our Work:




Client: Orbea
Project: Terra Race 
Delivered: June, 2025
Project Page: Link Here

- Creative Development | Video & Stills Production | Post Production
Client: Orbea
Project: Terra 
Delivered: June, 2025
Project Page: Link Here

- Creative Development | Video & Stills Production | Post Production
Client: Deuter
Project: Attack
Delivered: October, 2025
Project Page: Coming May, 2026

- Creative Development | Video & Stills Production | Post Production
Client: Intradrive
Project: GD8 Launch 
Delivered: February, 2026
Project Page: Link Here

- Creative Development | Video & Stills Production | Post Production




Working With:



Contact: craig@loose-ends.co